

Koleksiyon
·A digital platform inspired by life
A digital platform inspired by life
Koleksiyon is an Istanbul-based furniture company that believes design is more than just form and function, it’s a reflection of life itself. We helped this multi-generational family company to take their philosophy of life-inspired design to the digital realm with a completely new platform.
- Market analysis
- Desk research
- Stakeholder interviews
- Platform strategy
- Art direction
- Brand design
- UX & UI design
- Digital design system
- Content production
- Brand guidelines
- Wireframing & prototyping
- In-house development
- Shopify
- UI & UX development
- WCAG compliant
Strategy
Branding
E-commerce

Life-centered
To bring the brand to life digitally, we redesigned the platform to be dynamic, engaging, and user-centric. Visual content creates a stronger connection to real life. The interface prioritises ease of navigation and intuitive browsing.

Process and inspiration
Key furniture pieces are accompanied by storytelling that explains the design thinking behind it. The tone of voice focuses on the user, making Koleksiyon’s creative process relatable and easy to understand.

Extensive save features for designers
Users can create mood boards for each project, save configurations, and download technical specifications. We ensured access to Koleksiyon’s team for guidance and bespoke options at every step.

Highlight the designers
The platform gives designers space to share stories behind their work, creating an emotional connection between users, the furniture and the brand.

Digital foundation
A headless stack with Next.js, deployed on Vercel makes sure the site delivers fast, seamless experiences globally. The platform connects directly with Koleksiyon’s Butterfly DXP, integrating PIM and CMS data for dynamic pages and product displays. The digital foundation is flexible, scalable, and ready to grow with Koleksiyon’s audience.

Next up — Alpine