In close collaboration with the e-comm team from adidas, we have developed a coherent design language for their digital touchpoints globally.
We worked within the e-comm team at adidas to create a coherent design language that is currently being applied to all their digital touchpoints globally.
This coherent digital design language was designed to enable both internal and external partners to create better, faster and cohesive experiences across all digital channels. As a result, the online brand presence of adidas will be strengthened by this new unified look-and-feel.
The work we've done in collaboration with the team at Adidas is currently being implemented on adidas.com and various other digital touchpoints. Out of respect for our client’s privacy, we are not allowed to show the work. But you can already follow the ongoing evolution on adidas.com.