Adidas Prada

Adidas

·

An ever-evolving digital language

Adidas digital language

In close collaboration with the e-comm team from adidas, we have developed a coherent design language for their digital touchpoints globally.

      Strategy

      • Creative direction
      • Innovation strategy

      Design

      • Design system
      • Design guidelines
      • Accessibility workshops
    adidas system
    adidas overview mobile

    A multi-year collaboration

    With Adidas we assembled a Playbook alongside guidelines for Theming, a mindset enabling their design team to approach interface design differently.

    adidas theming

    Theming playbook

    With Adidas we assembled a Playbook alongside guidelines for Theming, a mindset enabling their design team to approach interface design differently: content-driven & story-driven.

    Abel nori

    Next up — Abel vita odor

    Explore