Extraordinary  product launch

Moooi – A Life Extraordinary

Give Meaning to Space

Powerhouse Company

Mobility meets
perfection

Trefecta

Extraordinary  product launch

An unexpected and immersive multi-sensory world uncovering Moooi's newest products.

Moooi – A Life Extraordinary

Moooi fills the void created by the postponement of Milan’s Salone del Mobile with an online brand experience, an unexpected and immersive showcase of its newest products.

Awards & Recognition Awwwards Site of the Day, FWA of the Day Deliverables Platform Visit site moooi.com/a-life-extraordinary

Each set has its own mood, visuals, and sound. The products are brought to life through playful interactions and sensory elements.

Shoppable experience

Each room is a combination of lighting, furniture, wallcoverings, carpets and accessories, all of them shoppable.

Turn on the sound!

We worked closely with KLOAQ audio design studio to enrich each scene with a tailor-made interactive soundtrack.

Prev Case

More Cases

Next Case

More Cases

Extraordinary product launch

Give Meaning to Space

Mobility meets perfection

Extraordinary product launch

Extraordinary  product launch

Mobility meets
perfection

Extraordinary  product launch